FilingAlert vs Buying Lead Lists — Why Freshness Beats Volume
Lead list brokers sell bulk business contact lists for $0.05-$0.50 per record. You might buy 10,000 "new business" leads for $500 — and discover that most of them are 3-12 months old, have been sold to dozens of other buyers, and have disconnected phone numbers. FilingAlert delivers leads that are less than 24 hours old and have never been contacted by anyone. The volume is lower, but the conversion rate is dramatically higher.
FilingAlert
$99-$499/month (daily fresh leads, never resold)
Unlimited leads in your selected states
Purchased Lead Lists
$0.05-$0.50 per lead (bulk lists of 1,000-50,000)
Feature-by-Feature Comparison
The Verdict
Purchased lead lists optimize for cost per record. FilingAlert optimizes for cost per closed deal. A 10,000-record list at $0.10/lead costs $1,000 but converts at 0.5% because the data is old and oversold — yielding 50 clients at $20 each. FilingAlert's daily feed at $499/month delivers ~500 fresh leads that convert at 3-5% — yielding 15-25 clients at $20-33 each, but from leads no one else has contacted yet. The math favors fresh data, especially for high-LTV services like insurance and accounting.
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This comparison is based on publicly available information as of April 2026. Features and pricing may have changed.